Insights
Data trust, provenance, and what AI should be allowed to act on. Written by Jason Alan Snyder, nearly every day. Longer essays live on his Substack.
Before a cancer patient ever picks up the phone to call a clinic, they've already searched dozens of questions that reveal deep anxiety signals. Understanding cancer patient search behavior is the key to closing the gap between fear and care. VIOLET behavioral intelligence turns that hidden data into actionable insight.
The VA health system serves 9 million enrolled veterans. Their records span VA systems, DoD military health, and civilian EHRs from community care. The problem is not a shortage of data. It is a shortage of trust metadata.
The Eudemonia Health Innovation Lab brings together the people actually building the future of health — not the people talking about it. SuperTruth is there because data trust is the infrastructure that makes everything else in health innovation possible.
The health and wellness industry generates more behavioral data than almost any other sector. Activity, sleep, nutrition, recovery, stress — tracked by millions of consumers across thousands of platforms. None of it has a trust layer. That is about to change.
The patients are there. For almost every study, somewhere in the health system, there are people who meet the inclusion criteria, whose data would support the research, who might benefit from participation. The challenge is not the supply. The challenge is the infrastructure to find it.
imaware had 105,000 diagnostic records and could not trust any of them. Here is what happened when SuperTruth applied the Data Trust Index to oncology diagnostic data — and what it revealed that had been invisible for years.
More parameters. More data. Better benchmarks. The assumption is that depth — going further into a dataset — produces better clinical intelligence. That assumption is wrong for healthcare. Healthcare AI doesn't need to go deep. It needs to go long.
Every provider encounter creates a data point. Most of them disappear. The patient who shows up carrying a folder of printed records is not a curiosity. They are the connective tissue of a system that has no other mechanism for continuity.
Before a patient steps into a waiting room, they search. They search at 2am when the anxiety is highest. VIOLET maps that invisible layer — the behavioral signal layer of cancer that exists before clinical presentation.
There are two stories behind SuperTruth. They happened to two different people, in two different hospitals, years apart. Neither of us knew the other yet. But they are the same story.
